英國軍隊的徵兵海報

The British Army: Street Poster

Bored of the same Routine?
Bored of the same Routine?
Bored of the same Routine?
你對一成不變的例行公事厭倦了嗎?
加入英軍吧!

我很喜歡這個戶外媒體的 IDEA, 在燈箱原本既有的條件下, 去創造出這樣的簡單卻又有趣的結合, 真是 Brilliant!

Client: The British Army
Agency: Publicis, London
Creative Director: Nik Studzinski
Copywriter: Alex Ball
Art Director: Andy Johns
Typographer: Andy Johns